There is an excellent business process workflow map published by the U.S. Air Force Public Affairs Agency - Emerging Technology Division addressing their standard of operations for reputation management and response in social media.
It's simple, clear and addresses the way in which the U.S. Air Force Public Affairs intends to engage online. For any organization assessing their level of engagement -- what it is or will be, this visual decision map may help create a framework for discussion and planning.
Special thanks to Joey deVilla for sharing this at Global Nerdy.






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